Photo by Michael Kowalczyk, NYC 2016

“I’m not one of those people who always has their camera with them, who’s always out shooting anything wherever they are. When I go to shoot I take it seriously. You have to have a purpose, have Intent, know why you’re shooting and what the purpose of your shooting is. Too many times I see the work of others, sometimes my students when I end up teaching a class, and it’s just not there. They haven’t pushed it enough. So, I ask them what they’re trying to achieve, what’s their story, why are they shooting. And then I tell them to go and shoot more, shoot deeper, really understand what they’re trying to convey with their images, shoot with intent and purpose and don’t merely scratch the surface.”

Martin Parr

Quote from an interview with Martin Parr. Published in Lens Magazine Issue #37 2018